> > Fascinating. How to handle the overhead of ordering > supplies, maintaining inventory, etc.? That requires > people. > > In Zazzle's case, they do it for you--essentially, they > print on demand and then drop-ship the item directly to the person who's ordered > it. You-the-designer set the price point, Zazzle takes a fixed cut in return for > its services, and you get whatever's left over. In other words, you > effectively pay a bit more to get the thing printed in return for them handling the supply, > shipping, inventory etc. hassles for you. Ah-ha. Capiche. Darrell